Pre-Dating was acquired by Cupid.com, but eventually became independent again. The disadvantage is people do not actually meet one another.One of the advantages that speed dating has over online speed dating and online dating in general is that when being face to face with someone, you get a better sense of who they are due to their body language, gestures, tonality and more.Contact information cannot be traded during the initial meeting, in order to reduce pressure to accept or reject a suitor to his or her face.There are many speed dating events now in the United Kingdom, Canada, and the United States.Speed Dating, as a single word, is a registered trademark of Aish Ha Torah.Speed dating, as two separate words, is often used as a generic term for similar events.Men and women are rotated to meet each other over a series of short "dates" usually lasting from three to eight minutes depending on the organization running the event.
As reported by the BBC in the Science of Love, it only takes between 90 seconds to 4 minutes of face-to-face interaction to determine attraction, which gives speed dating an advantage over online dating.
While over 100 companies in the US offered speed dating through online registration during the growing of the Internet, between 20 three large speed dating companies emerged with a national footprint in the US, with events in over 50 US cities: Hurrydate, 8Minute Dating and Pre-Dating.
In the UK, there are two companies that run events in more than twenty cities: Speed Dater and Slow Dating.
In a 2012 study, researchers found that activation of specific brain regions while viewing images of opposite-sex speed dating participants was predictive of whether or not a participant would later pursue or reject the viewed participants at an actual speed dating event.
Men and women made decisions in a similar manner which incorporated the physical attractiveness and likability of the viewed participants in their evaluation.
At the end of the event participants submit to the organizers a list of who they would like to provide their contact information to.